Your guests checked out. Your revenue did too.
We build the outbound systems that bring corporate bookers, lapsed guests and events revenue back through the door. Without touching your OTA dependency.
Most hotels are sitting on untapped revenue. Here is why.
You are paying commission on bookings that should be yours
You are handing 15 to 25 percent of every booking to a platform that owns the relationship with your guest. The guests are yours. The margin is not. And without a direct outreach system, the dependency only deepens.
commission rate
A database full of people who loved you once and never heard from you again
Every past guest who did not return is revenue you already paid to acquire and never used again. Most hotels let that database go cold and then spend money attracting strangers instead of reactivating people who already trust them.
follow-up after checkout
Corporate and events business is there. Nobody is going after it.
Conference organisers, travel managers and corporate accounts do not find you on Booking.com. They respond to outreach. The question is whether anyone is sending it — and for most independent properties, the answer is no.
direct outreach vs paid social
Six ways we put
revenue back on the table
for your business.
We build and run the outbound systems your hotel should already have. Every channel, every sequence, every follow-up. Done for you.
Direct booking campaigns
Email sequences targeted at past guests, segmented by stay type, spend level and recency. We write them, we send them, you take the bookings — without paying a penny in OTA commission.
Corporate and events outreach
LinkedIn and email campaigns targeting event planners, travel managers and PA networks. We find them, we warm them, we get you in the room. Conference and group revenue does not happen by waiting.
Lapsed guest reactivation
We work through your existing database and turn dormant contacts into revenue using sequenced, personalised outreach. The list you already own is the fastest commercial opportunity you are not using.
Seasonal and events pipeline
Pre-planned outbound for Christmas, Valentine's, summer and key events. Booked and scheduled in advance so the right message reaches the right person at exactly the right moment — every time, without last-minute scrambles.
Membership and loyalty acquisition
For leisure clubs, spas and golf facilities: targeted outreach to drive membership sign-ups and trial visits from a defined local audience. We build the list, craft the message and fill your pipeline with people ready to join.
LlumorOS CRM and automation
We configure your entire guest lifecycle inside our platform. Every contact, every sequence and every commercial conversation is tracked, followed up and reported on. Nothing slips. Nobody goes cold.
What the data says about
hotel revenue and outreach.
of hotel guests never receive a follow-up communication after checkout.
Industry benchmarking, hotel guest communication studieshigher conversion rate on direct outreach vs paid social for corporate bookings.
B2B hospitality outreach benchmarksqualified conversations in 90 days — or we keep working at no cost until we deliver them.
Llumor Systems mission guarantee, all managed campaignsThree steps. Ten working days to live campaigns.
We audit your
current position
A 20-minute call to understand your database, your revenue targets and where the biggest gaps are.
We build
the system
List research, copy, sequences and CRM configuration. Done for you inside 10 working days.
We run it.
You take meetings.
Campaigns go live. Replies are handled. Warm leads land in your calendar. You close them.
Ready to see what your database is actually worth?
Book a free 20-minute revenue review. We will show you exactly what we would do, for your property, with your data.
Book your free review No commitment. No sales pitch. Just clarity on what your pipeline needs.Real businesses.
Real results.
We let the outcomes do the talking. Here is what happens when a system runs the way it should.
James has a solution for many of the challenges my business faces. Unlike many marketing companies, he truly understands the nuances of the sector. He brings a positive, clear approach to every project and delivers outstanding results.
James has taken the pressure, stress and many hours off my workload, enabling me to have consistent leads and profit whilst I focus on my expert areas of the business. I can say with certainty that he shares the same values I hold.
Llumor helped me move my business forward by removing the outdated systems that were holding me back. The strategies put in place were easy to follow and made taking the next step a breeze.
James and the team have been nothing but exceptional. Having explored lead generation with other providers, it's the first time someone has actually put their money where their mouth is. Business is growing with actual leads and real clients.
We had tried networking, referrals and outsourced marketing before, but nothing ever felt organised. Llumor built actual systems around our sales activity. Within the first couple of months we were having more qualified conversations than in the previous six combined.
What stood out with Llumor was that they didn't just generate leads and disappear. They built the infrastructure behind everything: CRM, automation, follow-up, reporting and nurturing. The whole thing feels like having an outsourced commercial growth team running in the background.
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Llumor Systems Ltd
3rd Floor - 45 Albemarle Street
Mayfair
London, W1S 4JL
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